Every company-operated US Starbucks location will offer the nitrogen-infused cold brew coffee, which comes out of a tap, by the end of next year to meet customer demand, the company said on Thursday.
The expansion is part of Starbucks' plan to sell more products next year — especially as Frappucino sales slip.
Cold drinks like iced espresso, cold brew and Refresher juice drinks have driven more than 80% of Starbucks' beverage growth over the last two years, said Roz Brewer, chief operating officer for Starbucks, during the company's investor day presentation.
Starbucks is just offering new options for the blended drinks and expanding its cold drink portfolio.
Right now, 2,500 out of 8,500 US company-operated stores serve Nitro cold brew.
The company also plans to expand its blended coffee offerings next year.