Sign Up Now!

Sign up and get personalized intelligence briefing delivered daily.

Sign Up

Articles related to "research"

Prime Day Prep 2019: Two key ways retailers can steal customers from Amazon on its annual e-commerce holiday — and why they should start planning now

  • But Prime Day isn't just for Amazon anymore; this year's manufactured holiday saw competing discounts from a number of other major retailers including eBay and Walmart, with the intention of capitalizing on the shopping frenzy that always surrounds the event.
  • And Business Insider Intelligence, Business Insider's premium research service, believes that if retailers focus in on two key takeaways from this year's event, they can crack Amazon's customer base and capitalize not only on Prime Day 2019, but also the upcoming holiday season.
  • This year, Amazon offered approximately 1.9 million promotions globally, a roughly 37% increase over Prime Day 2017, and it's clear why: 40% of consumers who made any purchase on Prime Day did so because of the deals available — with Walmart and Target being the most popular destinations, according to a study from A.T. Kearney sent to Business Insider Intelligence.

save | comments | report | share on

Another Wall Street bank has dropped coverage of Tesla — and it could be a sign Elon Musk is making progress in taking the company private (TSLA)

  • Morgan Stanley has dropped research overage of Tesla in what could be another sign of Elon Musk's electric-car company tapping banks for financial services in its bid to go private.
  • The bank's autos analyst, Adam Jonas, is known for producing some of Wall Street's more entertaining research reports on everything from a potential SpaceX Tesla merger to a breakup of General Motors.
  • Until recently, he was a major Tesla bull, with a price target as high as $379 — before cutting it to below $300 in recent weeks.
  • Tesla's stock price has whipsawed in the two weeks since Musk first tweeted his plan to take Tesla private at $420 a share.
  • After initially skyrocketing to $389 —near record highs — shares briefly fell back below $300 on Monday following a slew of securities fraud lawsuits and a reported subpoena from the Securities and Exchange Commission.

save | comments | report | share on

Adobe's marketing tools will soon use AI to predict the best times to send emails

  • Adobe Sensei, the company’s catch-all name for all of its machine learning tools, will soon be put to use to predict the best times to send you a marketing email.
  • The idea here is that marketers only have to give Adobe Campaign, the company’s email marketing tool, a start and end date for their campaign and Sensei will then figure out what’s the best time for that email to land in the recipient’s inbox.
  • While both of these tools are still research projects, the company also today launched a couple of new features that are now available to users.
  • These include a new email message designer with a drag and drop interface, new dynamic reporting capabilities in Adobe Campaign, support for multilingual push notifications and a speed boost for Campaign that now allows marketers to send even more messages in less time.

save | comments | report | share on

Vitamin B-3 may treat and prevent acute kidney injury

  • Parikh — a kidney specialist at the Beth Israel Deaconess Medical Center (BIDMC) in Boston, MA — suggests that a form of vitamin B-3 may be used to prevent acute kidney injury in vulnerable people.
  • Dr. Parikh and team studied the metabolism of mice with acute kidney injury.
  • Also, the tests showed high levels of another substance called quinolinate, which is a precursor of NAD+.
  • In order to test their hypothesis, the researchers used gene editing technology to create mice that had reduced levels of the QPRT enzyme, but whose kidneys were otherwise healthy.
  • The mice soon started to display symptoms of acute kidney injury, including reduced NAD+ levels and higher levels of quinolinate.
  • They discovered that the patients who had undergone major surgery and were therefore prone to developing acute kidney injury had high levels of quinolinate in their urine.

save | comments | report | share on

Why Facebook needs a Supreme Court for content moderation

  • That’s the frame of this new episode of Radiolab, which chronicles the evolution of Facebook’s content policy from a single sheet of paper into 27 pages of comically specific rules about nudity, sex, violence, and more.
  • You can imagine some sort of structure, almost like a Supreme Court, that is made up of independent folks who don’t work for Facebook, who ultimately make the final judgment call on what should be acceptable speech in a community that reflects the social norms and values of people all around the world.
  • The European Union is considering tough new laws that would force tech companies like Facebook and YouTube to delete terrorist propaganda from their platforms within 60 minutes or face fines.
  • Facebook started talking to NYU about the project last year because its AI team wanted to work on something with real-world benefits even as it performs basic research, said Larry Zitnick of the company’s Artificial Intelligence Research group.

save | comments | report | share on

The Open Office Concept: Science Still Can't Decide If It's Good For Us

  • A study published in the journal Occupational & Environmental Medicine this month found that workers in open offices are less stressed and more active than cubicle workers, perhaps because they move around more to interact with colleagues.
  • At the same time, past research, like that published by Harvard researchers in July, has found that people who work in open offices are less likely than cubicle dwellers to collaborate or interact with their colleagues.
  • The OEM study by University of Arizona researchers is based on 231 office workers in government buildings who wore movement and heart sensors for three days.
  • Those leading the study found that workers in open offices were 32% more active than people with private offices and 20% more active than cubicle dwellers.
  • The Harvard researchers, meanwhile, recruited 52 workers from a Fortune 500 company and stripped cubicles from an entire floor of their building to make the workspace open.

save | comments | report | share on

High cholesterol early in life boosts heart disease risk

  • A new study — the findings of which appear in the journal Circulation — suggests that people with high levels of low-density lipoprotein (LDL) cholesterol early in life may experience an increased lifetime risk of death related to cardiovascular disease (CVD).
  • In the new study, which was of an observational nature, the scientists considered the links between LDL cholesterol levels, high-density lipoprotein (HDL) cholesterol levels, and the risk of premature death related to CVD and coronary heart disease (CHD).
  • Specifically, the researchers wanted to find out whether individuals currently considered at low risk of CVD or CHD for the coming 10 years may benefit from learning about their cholesterol levels earlier in life and keeping them in check so as to prevent the development of complications.

save | comments | report | share on

This Drug Is Safe and Effective – Compared With What?

  • Comparative effectiveness research may be the best way to answer questions that patients and physicians face every day.
  • A comparison of different levels of insurance published in The New England Journal of Medicine showed that enhanced drug insurance coverage led to increased medication adherence, lower patient spending and lower rates for a first major vascular event (like a heart attack or stroke), with no increased overall health care spending.
  • All of these drugs had been proved safe and effective; we just didn’t know what worked best as a first-line therapy for the many people with high blood pressure.
  • It tells us what drug is best to start if you have someone over 55 with high blood pressure and at least one risk factor for coronary heart disease.

save | comments | report | share on

The future of blockchain solutions and technologies

  • To learn more about Business Insider Intelligence, click here.
  • Nearly every global bank is experimenting with blockchain technology as they try to unleash the cost savings and operational efficiencies it promises to deliver.
  • Banks are exploring the technology in a number of ways, including through partnerships with fintechs, membership in global consortia, and via the building of their own in-house solutions.
  • In this report, Business Insider Intelligence outlines why and in what ways banks are exploring blockchain technology, provides details on three major banks' blockchain efforts based on in-depth interviews, and highlights other notable blockchain-based experiments underway by global banks.
  • It also discusses the likely trends that will emerge in the technology over the next several years, and the factors that will be critical to the success of banks implementing blockchain-based solutions.

save | comments | report | share on

How insurtechs are tackling this notoriously tricky area of insurance

  • The problem is worsened by incumbent insurers' failure to innovate, even as personalized products and streamlined services proliferate in other areas of finance.
  • Life insurance-focused startups are tackling a number of problems with the status quo, including a lack of consumer understanding of the product, inconvenient application processes, weak customer loyalty, and inefficient data management and processing.
  • In a new report, Business Insider Intelligence looks at the major players in the global life insurance industry, the problems (for consumers and providers) in the life insurance status quo, how insurtechs are revamping the life insurance space and giving the product a new lease of life, best practices for both startup and incumbent life insurance innovators, and what the future of the life insurance space will look like as fintech makes its presence felt in it.

save | comments | report | share on